
Fashion Design Intelligence
projects.









about.
M-LAB Section 96/53 is based in PARIS area, FRANCE.
His exclusive French Clothing Design Team field of expertise is to Conceptualize and Design styles and products for Sportswear & Sport industry and Contemporary Fashion for Women and Men.
The Intelligent Alliance in between Alain MIRAN give to M-LAB Section 96/53 the power to cover the majority of specialties and specificities of the Apparel Market.

Alain MIRAN
Internationally well renowned Fashion
Designer with over 30 years of Passions,
Love & Experiences.
Living in Paris, in the Heart of Our Industry.
M-LAB Section 96/53 has 5 kind of activities:
Trends, Forecasts and Market Consumption analysis to promote ability in Clothing Design Development and Team building for internal “Client” Team.
Concept and Design Technical Sport Garments & Equipments for the OutDoor and Sport Industry
Conceptualize and Design Contemporary Lifestyle & Fashion Sportswear Seasonal Collections with a high light on Jeanswear.
Production of consistent and regular high added value Content optimized for a Web diffusion (blog BtB, BtC)and/or Social Network (Instagram, Facebook,…) with the objective to amplify the Brand DNA (story telling)
and transform the “Leads” in “Customers” and be unique in front of the Brand Competitors.
DA and Production of Look Books (photos and or movies).
M-LAB has also a deep know how in product Packaging and in Shop Merchandising.






We Conceptualize and Design all Products of the Women and Men silhouette, from Head to Shoes including Bags and small Accessories
M-LAB Section 96/53 create classical 2D FASHION & TECHNICAL DESIGN (Photoshop, Illustrator) and in CLO 3D FASHION & TECHNICAL DESIGN with a close to real visualization of the Styles, Silhouettes, Fabrics and Pattern Designs with a complimentary access to the Cutting Pattern service.
This “plus” can be used also as a visual sales test before launching productions

2D

PATTERN

3D

FITTING ACCORDING TO SIZE CHARTS
3D RENDERING


Production of consistent and regular high added value Content optimized for a Web diffusion (blog
BtB, BtC) and/or Social Network (Instagram, FaceBook,…) with the objective to amplify the Brand
DNA (story telling) and transform the “Leads” in “Customers” and be unique in front of the Brand
Competitors.
DA and Production of Look Books (photos and or movies).

As example, from the past years Alain MIRAN has done Consulting or Design mainly to :
- PV Sport Colors, European Concertations / ISPO IDEAS
- Mass Market Chain Stores: Decathlon, Intersport, Go Sport, Kiabi
- Sportswear: Armor Lux, Redskins, Bombers Original, Russell Athletic, Converse.
- Jeanswear: Teddy Smith, Lee Cooper, Kiliwatch, Levi’s Kids,
- Active Sport: GoSport, Wanabee, Miss Go, Ellesse, Le Coq Sportif, Puma, Asics, Reebok, Bloch, Red Star FC
- Ski, Outdoor: Orage, Zanier, Millet, Fusalp, Xcess, Salomon, Groupe Lafuma, Reusch, Husky.
- Motorcycles: Triumph, Bering, Norton, Furygan, Soubirac, IXS, Harley Davidson,
- Shoes: Groupe Royer, Bloch, Eleven, Ed Hardy, Kappa, Von Dutch, Karhu, Boche, U Roads,
Triumph, Hein Gericke, Le Coq Sportif, etc
- Luggages : Eastpack, Luthi, Ellesse.
- Fashion accessories: Aegis UK, Soul Fetish, etc...
- Fashion Contemporary: Chipie, Obeg (CN), Maje, Sandro, Caroll.

Trends, Forecasts and Market Consumption analysis to promote ability in Clothing Design Development and Team building for internal “Client” Team.
M-LAB Section 96/53 is driving the concerns for Eco compatibility, Recycling (Upcycling), while keeping the Brands competitiveness and DNA.
A performing reflection on ESR (Environmental Social Responsibility) could be initiated associate with LCA (Life Cycle Analysis) + BAT (Best Available Technology) including the REACH procedure (in Registration Chemical Authorization Assessment) could serve as a basis for a possible Brand presentation under SCOPE 1, 2, 3 to generate a very positive vision of the company and its products.


Conceptualize and Design Technical Sport Garments & Equipments for the OutDoor and Sport Industry
Conceptualize and Design Contemporary Lifestyle & Fashion Sportswear Seasonal Collections with a high light on Jeanswear.

M-LAB Section 96/53 Team offers a whole range of Customized Services that meet all of our Customers requirements:
- Provide Training to Internal “Client” Design Team with a Trends: competitive watch, market’s evolution, emerging new behaviors, demand analysis and best sellers, (products, brands, concepts), evolutions affecting industries and competencies.
- Collections, Modules and Capsules.
- Special Programs: Marketing Consulting on Brand Segments, Seminars on Brand Territory and Brand Value, Shopping, etc....

Our Mission Statement: provide help to Companies whose goal is to strengthen their Market Shares in an increasingly competitive environment, re-enforce their Identity while staying within market boundaries.
While customers are growing increasingly mature, saturated, and blazed, each season still brings new hits, successes, and significant evolutions that, we will, together, anticipate and translate into products that meet market’s expectations (products, collections, value carried by the brand) increasing Turnover and Profit Margin.
M-LAB Team Section 96/53 is available for an assessment of your needs,
a collaborative evaluation of possible solutions, and quotes.
+33608577239
+33180884142
